Graduating Seniors Find Leads at Spring 2018 Communication Career Fair
The Class of 2018 spends most of its final semester scouring the country for jobs and internships. But on Feb. 28, the Spring 2018 Communication Career Fair brought the search to the ballroom of the Hughes-Trigg Student Center. Students, Meet Employers Twenty-two employers were featured at the Spring 2018 Communication and Career Fair, a networking
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Trends to Watch in Public Relations
SMU CCPA Division Chair Sandra Duhe, Professor LaShonda Eaddy and Advisory Board Member Angela Jeffrey attended the International Public Relations Research Conference in Orlando, Fla. March 8 - 10 to hear the latest research in public relations. Professor Eaddy presents at IPRRC Eaddy Takes Top Paper Award All presented research during the conference
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Want to Know Your Customers? Observe Them.
When it comes to digital, Steve Lee is the professor to professionals. As the featured speaker at the March 6 PRSA Dallas Members Breakfast, Steve demonstrated how psychographic insights allow customers to self-identify and provide businesses the opportunity to know their customers and go where they are. Listen, Watch, Monitor, Understand Steve’s mantra is to
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