James Helms

  • Headshot of James Helms of SMU Lyle.

    VP of Design and Product at Intuit
    Semester: Spring 2019
    Studio Project Client: City Square - The Forest Theater

    Contact Info

    LinkedIn

    Press Release

    Event Title

    Line of Questioning: Humility, Curiosity and Bravery

    Bio

    Originally from Philadelphia, Pennsylvania, Helms is a graduate of the Visual Communications program at The University of Delaware, where he majored in advertising design. Helms’ career includes brand design, creative direction, experience strategy, organizational design, and business strategy. At Intuit, he established and oversees a team of 20 products and marketing designers to improve and reimagine products and services across Intuit’s broad financial product and platform ecosystem for small businesses, accounting professionals, and consumers. He manages and collaborates with teams in Plano, Texas; Toronto, Canada; Mountain View, California; San Diego, California and Bangalore, India.

    Helms established Design Week at Intuit, with the mission to activate design thinking and doing across designers and aspiring designers. He also sponsors and coaches Innovation Catalysts, Intuit’s community of design thinkers, trained to coach customer empathy through observation, broadening and narrowing techniques to find, define and attack big problems worth solving, and rapid prototyping and concept iteration – so that Intuit continues to innovate like a startup.