Nicole Haddad

Advertising

Visiting Lecturer

Email

nhaddad@smu.edu

Phone

972-489-8370

Nicole Haddad believes wholeheartedly in the power of creativity to fuel fresh thinking. She believes that the key to a thriving classroom culture is confident, courageous students and teams who speak up and take risks to reimagine what is possible.

She is the founder of ArtWorks, where she uses creativity to transform the most disengaged, disconnected and burned-out groups into passionate, energetic teams who can tackle their most pressing business challenges with confidence. As a creative leadership coach and team development facilitator, Haddad helps organizations build thriving cultures through programs that focus on creativity and innovation, cultivating sustainable collaboration, transformative team development, and creative leadership, which help professionals approach problem-solving with a creative mindset so that bigger and better solutions emerge to produce breakthrough results.

Haddad brings over 15 years of experience in advertising and marketing, serving as an Art Director on major brands like Home Depot, Fruit of the Loom, Michaels, The National Pork Board, Frito-Lay and the Florida Department of Citrus. After earning her M.B.A. in marketing and management she worked as a U.S. marketing manager at the global headquarters of Mary Kay where she spearheaded brand sponsorships, product expos and integrated product marketing campaigns.

Haddad provides creative problem-solving training to students in the form of highly engaging and impactful workshop-style sessions where students learn through purposeful play in a space that encourages tinkering, experimenting, asking thoughtful questions and sharing unique perspectives. She is a certified LEGO® Serious Play® facilitator and serves on the board of the Creative Education Foundation.

Nicole haddad