The curriculum of the Master of Science in Business Analytics program is an educational experience that provides knowledge and skills in key business analytics disciplines so students can become successful in their careers.

Summer Self Study

DataCamp - Studied in SQL, R and Python
Mangaing Your Career - Updating your resume and completing various career activities
On your own - Review Statistics and Programing languages such as SAS and SQL

Fall Term

Module A Courses

Data Analytics
Metrics and Analytics for Business Decisions
Programming for Analytics
Data Visualization and Communication
Managing Your Career

Module B Courses

Data Analytics Experiential
Database Design for Bus Applications
Business Analytics Consulting
Decision Models
Managing Your Career

Spring Term

Module A Courses

Applied Econometrics
Machine Learning in Predictive Analytics
Business Analytics Capstone
Business Analytics Internship
Managing your Career
One Elective

Module B Courses

Advanced Decision Models
Applied Probablity Models
Business Analytics Capstone
Business Analytics Internship
Managing Your Career
Predictive Modeling with Web and Social Media Data

2 Additional Electives can be taken in the Spring if grades are strong in the Fall.

Students can use the following study plans when selecting electives, though it is not required:

Business Process Analytics Elective Plan

ITOM 6210 – In Memory Analytics
ITOM 6220 - Pricing and Revenue Optimization
ITOM 6222 - Business Forecasting
ITOM 6224 - Managing Service Operations
ITOM 6225 - Project Management
ITOM 6226 - Operations Analytics
ITOM 6256 - Business Intelligence
ITOM 6258 - Big Data Platforms
ITOM 6410 - Business Analytics Practicum

Customer Analytics Elective Plan

MKTG 6204 - Consumer Behavior
MKTG 6205 - Customer Insights and Market Intelligence
MKTG 6215 – Advanced Product and Brand Management
MKTG 6223 - Understanding What Customers Value
MKTG 6224 - Research for Marketing Decisions
MKTG 6230 - Customer Engagement and Loyalty Management
MKTG 6279 - Multivariate Analysis for Marketing
MKTG 6284 - Retailing Analytics