Esports Business Management

Press start on your career in esports management

Program Fast Facts

  • Start date: May 1, 2024
  • Self-paced
  • Online
  • $1,249 Tuition

Esports Business Management

Why Study Esports Business Management at SMU?

Distinguished faculty and highly experienced practitioners

Learn from Leaders

Course content has been developed by esports business leaders with experience in tournament development, community engagement, business relations and more.

Meet the Experts

Convenient online classes

Connect from Anywhere

Complete coursework online, from any location.

See program requirements

SMU Esports Business Management Certificate badge image

Highlight Your Accomplishment

Complete your certificate and earn a digital badge to add to your resume and LinkedIn profile.

Learn more

Prepared to impress, earn respect and succeed

Study on Your Own Schedule

Balance coursework and other responsibilities as you move through the program at your own pace.

Learn how to get started

Make your next career move with help from SMU

The esports industry is taking off around the world, and this rapidly growing industry offers enormous potential for individuals with the right skills. The SMU Esports Business Management Certificate program gives you a comprehensive understanding of the esports industry, and you will learn the nuances of revenue streams, sponsorships and fan engagement. Build the skills to initiate, plan, and execute live esports events.

With curriculum in sports management and business topics, coursework is academically rigorous and industry-driven. You will learn from professionals working at the forefront of the business of competitive multiplayer gaming; through SMU’s regional and international industry partnerships, you will access some of the best and brightest leaders in every aspect of esports.

Gain critical insight into:

Interested in a special topic area? Enroll in an individual course rather than the full certificate. Select a topic area to enroll. Other topics coming soon!

In the SMU Esports Business Management Certificate program, you’ll study at your own pace and complete a variety of assignments developed to help you practice your new skills.

Tap into SMU's strengths:

  • Gaming - SMU Guildhall is a top ranked, industry recognized program
  • Business - SMU has a strong business-aligned reputation
  • Sports pedigree - SMU is a Division 1 school with connection to professional sports like football, basketball and golf

Did you know?


esports has more viewers in the U.S. than every other professional sports league except the NFL. 



of adults under age 30 play or watch online video games.


$1 billion

worldwide esports annual revenues.