SMU Guildhall wins international gold Hermes award

SMU Guildhall website wins 2017 gold Hermes award

Aug 10, 2017

Imaginuity and Guildhall partnership receives international accolades for website creative and design 

SMU Guildhall, alongside digital marketing and consulting agency partner Imaginuity, has won a prestigious Gold Hermes Creative Award for the design of its new website. The Hermes Creative Awards is an international competition for creative professionals involved in the concept, writing and design of traditional materials and programs, and emerging technologies. The Association of Marketing and Communication Professionals judges the awards.

SMU Guildhall won the Gold Hermes statuette in the Educational Institutions category. This is the second major award that SMU Guildhall has received for its digital work during its relationship with Imaginuity.

“Winning both a 2017 Gold AVA Digital Award and a 2017 Gold Hermes Creative Award is a great achievement, and we are proud of the collaborative work done by our team at SMU Guildhall and Imaginuity,” said SMU Guildhall Director, Gary Brubaker.

As the world’s top ranked game-design school according to the Princeton Review, having a strong, visually impactful web presence that clearly and effectively communicates the essence of SMU Guildhall is an invaluable asset. The site’s captivating style includes the integration of video on the homepage.

Winning another award for our collaborative work with the SMU Guildhall team is very gratifying,” said Imaginuity CMO, Gary Hooker. “It’s also a testament to our great partnership with SMU.”



About SMU Guildhall

SMU Guildhall is the #1 Graduate Program for Game Design in the world. Many of the school’s founders are industry icons, and classes are taught by industry veterans. Since 2003, the program has graduated over 700 students, who now work at more than 250 video game studios around the world. SMU Guildhall offers both a Master of Interactive Technology in Digital Game Development degree and a Professional Certificate of Interactive Technology in Digital Game Development, with specializations in Art, Design, Production, and Programming. For more information, visit


About Imaginuity

Imaginuity is a full-service digital marketing agency and consultancy that empowers organizations to create and manage meaningful connections for the digital age. The diverse group of entrepreneurs, creative professionals, IT innovators, strategists, and marketing experts blend the disciplines of strategy, creative, and technology to craft data-driven mobile, social, search, Web, physical location and traditional media solutions. For more information, visit