Strategy

  • Overview

    You are challenged everyday to uncover ways to create value for ever more demanding customers and their rapidly changing needs. A sound strategy can guide what you choose to do and how you choose to do it to survive, grow, and prosper.

    SMU Cox Executive Education teaches a comprehensive, multi-faceted approach that encompasses every aspect of your organization to drive strategy and innovation.

  • Health and Safety

    The health and safety of our Cox community and program participants is a top priority. As we prepare for Executive Education courses to return to the SMU campus this fall, our courses will follow a hybrid model providing in-person and a virtual, off-site component. For these programs, teaching in person as well as online would occur simultaneously.

    These simultaneous online/in-person classes will accommodate participants with health conditions that may preclude their being on campus at this time. The classes will also be recorded, adding greater support for online participants who may live in different time zones.

Program Spotlight: Master Negotiation

“I've been provided with some real-life negotiating experience — and now I want more.” — Les Hurley, sales executive at Red Hat Negotiating — it's a crucial skill for business and everyday situations. In her three-day Master Negotiation course, Professor Robin Pinkley teaches you powerful strategies and techniques that effective negotiators use.


Next Steps

Questions? Not sure which program fits your needs? Reach out to our team.