Industry Press and Associations

Know the publications and websites that industry professionals live by. Read them. Absorb them. Many trade periodicals have student discounts.

Periodicals (many available at SMU Libraries)

• Advertising Age
• Ad Week
• Communication Arts
• AAF Smart brief

Associations

• American Association of Advertising Agencies (AAAA)
• American Advertising Federation (AAF)
• AAF Dallas
• AD2 Dallas
• Advertising Educational Foundation
• Dallas Society of Visual Communications
• Dallas Forth Worth Interactive Marketing Association (DWFIMA)
• The One Club
• The Art Director’s Club of New York

Industry & Educational Portals

• Ad Forum (agency directory & creative gallery)
• Agency Compile (agency creative, capabilities, news and more)
• Thalamus (database of digital advertising partners)
• Careers in Advertising & Marketing (with salary information)