The PwC SMU Athletic Forum was launched in 1989 as a community outreach initiative that brings to the Dallas community individuals who have achieved extraordinary success in athletics.
Celebrating 33 seasons, the Forum is widely regarded as America's preeminent sports luncheon series, producing two annual luncheons and two evening receptions, as well as the Doak Walker Award Presentation Banquet. Proceeds from PwC SMU Athletic Forum events are used to support athletic scholarships and operating initiatives at SMU.
Season subscriptions are now available for purchase by calling 214-768-4314
2023-2024 Season lineup
Reception featuring Pete DeBoer
Pete DeBoer, esteemed NHL head coach with a track record of revitalizing teams, known for leading the New Jersey Devils and Vegas Golden Knights to Stanley Cup finals, epitomizes strategic brilliance and unwavering commitment to excellence on the ice.
November 15, 2023
7:00 p.m.
Doak Walker Award Presentation Banquet
National Collegiate Running Back Award honoring Doak Walker Award recipient Ollie Gordon II and Doak Walker Legends Award recipient Emmitt Smith
February 16, 2024
6:30 p.m.
Reception featuring Shelly-Ann Fraser-Pryce
Shelly-Ann Fraser-Pryce, Olympic legend, multiple-time World Champion sprinter, and advocate for women in sports, embodies speed and inspiration on and off the track.
March 1, 2024
7:00 p.m.
Luncheon featuring Lance Armstrong
Lance Armstrong, Tour de France icon, cancer survivor, and founder of a global foundation for cancer support, symbolizes resilience and determination in the face of adversity.
April 25, 2024
12:00 p.m.
Luncheon featuring Bruce Bochy
Bruce Bochy, esteemed four-time World Series-winning manager and master strategist, renowned for his leadership of the Texas Rangers and revered for shaping the San Francisco Giants’ dynasty.
May 16, 2024
12:00 p.m.