Sport Management

Sport Management

Master of Science in Sport Management

SMU's Master of Science in Sport Management degree is a full-time, 12-month program designed for students who have a passion for the business of sport and who aspire to hold senior-management positions in the multi-billion dollar sports industry.

The program is led by sport management professionals with decades of executive experience in a wide range of segments including professional leagues and teams, media and broadcasting, marketing and sponsorship, facilities and sports equipment and apparel. Students will learn important business skills from faculty at the SMU Cox School of Business, ranked nationally by leading business journals.

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Bachelor of Science in APSM with a Sport Management Specialization

Sport Management (SM) is a specialization within the undergraduate major in Applied Physiology and Sport Management (APSM). This specialization provides a rigorous curriculum for understanding management principles required of professionals in the industry of sport.

Academic coursework and experiential learning opportunities within this program prepare students for a variety of possible career paths including sport marketing, management of sport organizations, representation of professional athletes, public relations, and sport facility and event management.

 

Master of Science in Sport Management

Whom does this program serve?

SMU’s Master of Science in Sport Management degree is designed for students who have a passion for the business of sport and who aspire to hold senior-management positions in the billion-dollar sports industry.

What will I learn?

Cox School and Simmons School faculty members with real-world experience in professional leagues and teams, media and broadcasting, marketing and sponsorship, facilities and sports equipment, and apparel teach the essential business skills of sport management.

Sport Management Undergraduate Program

Whom does this program serve?

This program is designed for undergraduates interested in understanding management principles required of professionals in the world of sport.

What will I learn?

Academic coursework and experiential learning opportunities equip students with skills suitable for a variety of career paths including sport marketing, management of sport organizations, representation of professional athletes, public relations, and sport facility and event management.