2016 Archives

Voters may like the past but their minds are on the future

June 9, 2016

Campaign rhetoric may dwell on achievements of the past but voters are thinking about the future when they go to into ballot boxes, said SMU Professor Jeffrey Engel, director of SMU's Center for Presidential History. “When we have an election where one candidate says, ‘I’m talking about the future’ and the other candidate says, ‘I’m talking about the past,’ the future candidate almost always wins,” Engel said.