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Rita Kirk Contributes Thoughts on Social Media in Christian Science Monitor

Meadows CCPA Professor Adds Her Opinions on Social Media’s Impacts on the World in an article for The Christian Science Monitor

The following is an excerpt of Rita Kirk’s comments from "Can social media save the world? Some nonprofits give it a try” in The Christian Science Monitor,, from August 5. Read the complete article.

As Facebook shows that 500 million people can connect through a single platform, one of the most powerful tools in human history is being tapped to – well – save the world, say a growing number of media and technology experts.

More precisely, they say, arising number of software designers are harnessing social media’s über-connectedness for something other than a million-member chat about whether Lindsay Lohan should serve a full jail term. As local, state and federal budgets swim in red ink, some are hoping that a sophisticated “search and match” software system can help get the available housing, education, health, and job services to the people in need.

“Social networks suit the American character,” says Rita Kirk, a professor of business communication at Southern Methodist University in Dallas. “They permit us to connect with one another, provide aid, counsel, and share resources to solve problems.”

Read the complete article.

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