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The SMU DIGITAL ACCELERATOR™ experience is offered in connection with the Masters of Advertising Degree

The SMU DIGITAL ACCELERATOR™ is delivered in modules, providing an executive experience. It is designed to train and develop working professionals to analyze, build and manage projects through the digital landscape. The general program modules may include topics such as the following:

  • Leadership for a Digital World
  • Big Data
  • Customer Experience
  • Digital Innovation
  • Design Thinking
  • Digital Marketing
  • Social Media
  • Digital Transformation

Get involved in new programs in 2018

If you are interested in future offerings of the Digital Accelerator or want more information about workshops for digital topics at SMU, please call 214.768.3084 or email Karoline Staton at caperecruiter@smu.edu

If you are a board member or a student in one of the 2017 accelerator programs and need further assistance, please contact SMU Continuing and Professional Education at 214-768-2273 and ask to speak with Brenda Parks or email Kimberly Rutigliano at accelerator@smu.edu

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