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About The Second Century Celebration

SMU will reach the centennial of its founding in 2011 and the centennial of its opening in 2015.

At the same time, SMU has entered a unique period of national visibility through the accomplishments of its students and faculty, record applications for admission from across the country and the University’s selection as home to the Bush Presidential Center.

Today, the SMU community has a historic opportunity to highlight the University’s achievements and its growing international prominence in leadership, innovation, creativity and service.

The Second Century Celebration is a five-year initiative designed to leverage this historic period to expand SMU’s contributions to the region, nation and world. This celebration will highlight achievements and contributions made by our students, faculty and alumni that have defined SMU today -- a top-tier institution based in Dallas and making an impact around the world.

The celebration will include special publications, exhibitions and symposia, and provide the SMU community, including alumni around the world, opportunities to reconnect through unique experiences on campus and online.


Define the Next 100 Years

Shape SMU's next 100 years as a top-tier University through The Second Century Campaign goals for student quality, faculty and academic excellence and the campus experience.

Honor Our Heritage

Commemorate the leadership and vision of those who shaped SMU in its first century and motivate new generations of leaders to attend the University and support its future.

Engage the Community

Welcome returning alumni, prospective families, community members and Bush Center tourists visiting campus by sharing the stories of SMU achievement and the spirit of Mustang pride.