From The Wall Street Journal:
By STU WOO
Larry Brown, after coaching three college basketball teams and nine NBA teams including his hometown Knicks, stands as the only coach to win both an NCAA and NBA title. Yet in his first year at Southern Methodist University, the 72-year-old Hall of Famer faces a new first: trying to build up a college basketball program from scratch.
The school has come up with a blueprint to help with that. It involves him reminding everyone that he's Larry Brown.
Brown, whose team plays Long Island's Hofstra University on Saturday, was the surprise head-coach pick at SMU this spring. After being fired by the Charlotte Bobcats in 2010, he spent most of the past two years bumming around college basketball's blue-bloods. He freelanced as a hoops guru for his coaching buddies, visiting Bill Self in Kansas, Mark Turgeon in Maryland and especially Jay Wright at Villanova, which isn't far from his Philadelphia home.
When the SMU job in Dallas opened up this spring, Brown's friends needled him to ask for it. He got it, inheriting a Mustangs team that will battle the likes of Rice and Tulsa in half-empty Conference USA arenas as it tries to make its first NCAA Tournament since 1993.
Brown believes the program is poised to break out of obscurity.
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