Course of Study - Arts Administration - Meadows School of the Arts

Course of Study

Curriculum
M.A./M.B.A. Class 2010, Entry Fall 2008, Graduate Spring 2010

Contact the Edwin L. Cox School of Business for descriptions of the following required business courses:

75 Total Credit Hours: 48 Business plus 27 Arts Administration

Year One - Fall Term	Credit Hours	Cox Hrs	Arts Hrs
Module A Courses
ARAD 6201 Intro to Arts Management	2		2
ACCT 6201 Financial Accounting I	2	2
FINA 6202 Managerial Economics	2	2
ITOM 6201 Managerial Statistics	2	2
MNGT 6101 Managing Your Career	1	1
Module B Courses
ARAD 6205 Nonprofit Finance	2		2
ACCT 2nd required accounting course	2	2
FINA 6201 Managerial Finance	2	2
ITOM 6202 Management Decision Analysis	2	2
MKTG 6201 Marketing Management	2	2
MNGT 6103 Business Presentation Techniques	1	1
Term Total:	20	16	4

Year One - Spring Term	Credit Hours	Cox Hrs	Arts Hrs
ARAD 6051 Practica (10 hours per week)	0
Module A Courses
ARAD 6222 Audience Development & Marketing in the Arts	2		2
ITOM 6203 Operations Management	2	2
MNO 6201 Organizational Behavior	2	2
MKTG 6233 Nonprofit Marketing	2	2
Module B Courses
ARAD 6223 Fundraising in the Arts	2		2
MNGT 6210 Global Leadership Program	2	2
STRA 6201 Strategic Management	2	2
MNGT 6020 First Year Foundations	0
Module A and B Courses in Cox Business
Business Electives - two courses	4	4
Term Total:	18	14	4

Year One - Summer Term in Meadows Arts
ARAD 6304 Arts Administration Internship	3		3
Term Total:	3		3

Year Two - Fall Term (International Study at Bocconi University in Milan, Italy) Term Courses in Arts Management
Arts Management Required Courses - 3 courses	9		9
Arts Management Elective - one course	3		3
Business Electives – two courses (would not count towards concentration)	4	4
Term Total:	16	4	12

Year Two - Spring Term Term Courses
ARAD 6054 Practica (10 hours per week)	0
Module A Courses
ARAD 6215 Independent Study: In-depth Industry Exploration	2		2
Module B Courses
ARAD 6202 Capstone	2		2
Module A and B Courses in Cox Business
Business Electives - seven courses	14	14
Term Total:	18	14	4

Credit Hours Summary for M.A./Full-Time M.B.A. Class 2010
24 credit hours of required Cox courses
24 credit hours of elective Cox courses
48 credit hours total from Cox toward M.A./M.B.A. Degree

Credit Hours Summary by School

Meadows Arts	Cox Business	Year
11	30	One
16	18	Two
27	48	Total

Arts Administration Courses

The following required courses for the M.A./M.B.A. are taught in the Meadows School. The business courses are listed in the Cox catalog under the section of Departments and Courses.

6051. PRACTICA. 10 hours per week, Spring of first year.
6054. PRACTICA. 10 hours per week, Spring of second year.
6201 SEMINAR: INTRO TO ARTS MANAGEMENT. An introduction to principles of arts management, including non-profit organization structures, the role of long-range planning in institutional development, the nature of mission statements, and an overview of critical issues facing each of the arts disciplines. First-term seminar.
6202. CAPSTONE.
6205. NONPROFIT FINANCIAL MANAGEMENT. Emphasis on budgeting as a reflection of planning, as a means of fiscal prediction and control and as a medium of communication among staff, trustees and the organization’s constituencies; the role of the trustees and staff in the life of the organization.
6215 INDEPENDENT STUDY: In-depth Industry Exploration.
6304. Arts Administration Internship. An internship in the ﬁeld of the student’s specialty with a professional arts organization. A sampling of past internships includes American Association of Museums in Washington, D.C.; Arena Stage; The Art Institute of Chicago; Dallas Symphony Orchestra; The Guthrie Theatre; Lyric Opera of Chicago; Philadelphia Orchestra.
6222. AUDIENCE DEVELOPMENT& MARKETING IN THE ARTS. Development of external and internal marketing plans, including the following topics: audience development, market segmentation, promotional strategies, sponsorships, e-market research, customer service, and media relations.
6223. FUNDRAISING IN THE ARTS. Examination of strategies for raising funds in the private and public sectors (government, foundation, corporate, and individual sources), including the process of researching, preparing and managing corporate, foundation, and government grants, and capital campaigns.