Sport Management Concentration
The APSM major will lead to a Bachelor of Science with an emphasis in either Applied Physiology & Enterprise or Sport Management. Both concentrations require coursework in the physiological sciences and business.
The core curriculum introduces the discipline; establishes the scientific basis of health, fitness and human performance; introduces the business principles and skills necessary to establish and maintain a sports-related or fitness-related business; and familiarizes students with the legal and ethical aspects of the fitness, health and sport industries. The program culminates in a mentored senior project.
The two primary content areas of science and management are integrated by the organizing principle of evidence-based practice, which parallels the mission of the Simmons School to integrate theory, research and practice.
SM Concentration
Due to the explosion of interest in sport as a business, curricula to prepare management professionals are growing in number and prevalence. Further, as the business of sport becomes more complex, the preparation of professionals has become increasingly sophisticated, relying heavily on successful business theories and principles.
The academic discipline of sport management relies heavily on valid research and practices from organization and information management systems, including: budgeting, accounting, managing events, managing personnel and facilities, controlling, directing, evaluating, leading, writing, selling, working with media, developing publications, keeping game notes and statistics, interviewing, promoting, advertising, and fundraising.
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Sport Management Concentration Courses
24 Credit Hours
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| Course Code |
Course Title |
Credit Hours |
| APSM 2310 |
Contemporary Issues in APSM (Intro course for SM) |
3 |
| APSM 3372 |
Advanced Public Relations * |
3 |
| APSM 4345 |
Sport Marketing * |
3 |
| APSM 4371 |
Revenue in Sports * |
3 |
| APSM 4372 |
Sports Facility & Event Management * |
3 |
| APSM 5371 |
Sport Management Practicum * (Jr Standing)
Recommended to precede APSM 4345, APSM 3372, APSM 4371, APSM 4372 |
3 |
| APSM 5672 |
Sport Management Internship * (Pre-Req APSM 5371; Req: Sr. Standing) |
6 |
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APSM Core Curriculum for Sport Management
15 Credit Hours
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| Course Code |
Course Title |
Credit Hours |
| APSM 3311 |
Exercise Physiology * |
3 |
| APSM 3322 |
Biomechanics * |
3 |
| APSM 3340 |
Applied Management Skills in Sports and Fitness * |
3 |
| APSM 3332 |
Legal and Ethical Aspects of Fitness and Sport * |
3 |
| APSM 5300 |
Senior Project *
(STAT 2301 OR 2331) |
3 |
* Pre-Req of APSM 2310
Free Electives - by faculty invitation only (1-3 credit hours)
- APSM 5160, 5260, 5360 Teaching Practicum
- APSM 5261, 5361 Research Practicum