Goals & Priorities

Charging Ahead

Increasing Financial Strength

Through The Second Century Campaign record numbers of alumni and friends have helped strengthen SMU’s financial position, increasing the endowment and annual support for operations.

The notable investment made in SMU through the campaign demonstrates the University's positive trajectory and unprecedented momentum. Raising and achieving the campaign goal is the next logical step for SMU as it expands its national and global impact."
— Gerald J. Ford '66, '69, Trustee and Convening Co-chair

SMU Endowment Growth

SMU’s endowment has more than doubled since 1995 to $1.2 billion. Investment in the SMU endowment provides long-term funding to enhance student quality, faculty and academic excellence and the campus experience.

Comparison of Endowments

Comparison of market value of endowments among select regional and national institutions. The University’s endowment ranks 61st in the United States among colleges and universities.

Source: U.S. News & World Report

Increasing Financial Support

Donors to The Second Century Campaign have provided more than $780 million in record support for SMU’s future, exceeding the $542 million total of the entire previous campaign.

Increasing Annual Investment in Faculty

Because of the campaign, SMU has been able to increase support for faculty.

Increasing Annual Expenditures for Scholarships

The campaign has helped SMU increase annual expenditures for scholarships.

Increasing Annual Investment in Academics

With support from the campaign, SMU has increased support for academic programs, including library, advising and technology resources.