Patricia (Patty) Alvey
Director of Assessment and Accreditation and the Richards Creative Professor
Dr. Patty Alvey is the Director of Assessment and Accreditation and the Richards Creative Professor for the Temerlin Advertising Institute at SMU. Before joining SMU she was executive director of the VCU Adcenter at Virginia Commonwealth University. Prior to that she was head of the Texas Creative Advertising Program at the University of Texas at Austin.
Dr. Alvey has worked in the education, fine art and advertising industries, and has a special interest in improving creative communication for nonprofits. Her current projects include a pair of Citizens Guides designed to help reduce anti-American sentiment among global communities. In conjunction with her work on the World Citizens Guides, Dr. Alvey serves on the Advisory Board of Business for Diplomatic Action – an organization comprised of preeminent communications, marketing, political science, global development and media professionals who are leading the private sector effort to provide constructive business solutions for public diplomacy programs and initiatives.
At SMU, Dr. Alvey has led creation of rigorous admissions processes; modernizing of the undergraduate Advertising curriculum; growth of an international award-wining creative portfolio program; launch of an education-abroad program in India; and design and launch of SMU’s first Master of Advertising degree.
Ph.D. Advertising, University of Texas at Austin;
B.F.A. Studio Art, Murray State University
- Silver and Bronze Summit International Design Awards for work on behalf of the Texas Creative Program and the March of Dimes
- Research Fellow, American Academy of Advertising
- Professor of the Year, NISSAN Advertising Competition
- Shell Corporation Research Grant
- Election to Phi Kappa Phi Academic Honor Society