Dallas Resources

Situated in a top five advertising and media market, the Temerlin Advertising Institute is next door to dozens of national and global corporations. This allows the Institute to offer its students the optimal blend of theory and practical application of the advertising discipline. They work for real clients and have the opportunity to further hone their skills through internships with companies in the area.

Interns

Internships offer a real-world opportunity for students to apply the principles learned in various advertising courses at a top advertising agency, design or media firm, branding company, or marketing and public relations organization. Students may be placed for the fall, spring or summer terms. Through weekly, midterm and final reports, the completion of an essay and the satisfactory accomplishment of 50, 100 or 150 hours of work, a student may earn one, two or three academic credit hours respectively. If you would like to learn more about the internship program please contact us at temerlin@smu.edu.

Clients

In the program capstone course, Advertising Campaigns, our senior students showcase their accumulated knowledge through an intensive practical exercise. Working in small agency groups they vie for the new business of a client. The client is real, in the room, and judging their performance. The problems and the budgets are real. Students investigate, plan, develop strategies, create integrated marketing campaigns and solve clients' advertising problems. We've worked with American Airlines, Nokia, Rockfish, Kinko's, Hyundai, Postal Vault, Toyota Matrix, Banc of America, Waste Management, Wingstop, and FLA USA. For more information on how to become a client of the Temerlin Advertising Institute, please contact us at temerlin@smu.edu.