MSA 1315: Mass Media and Technology
Course Description
This course provides an overview of technology as it applies to the media today. The objective of the course lectures will be to discuss the technical aspects, legal and ethical issues, and the effects of media technology on consumers. A second objective of this course is to utilize applications that form the foundation of today’s digital media society and economy. Two exams and several computer-based projects will allow you to demonstrate your media technology-related abilities and knowledge. In short, through this course, you will be able to:
- Discuss basic computer concepts.
- Develop skills in bedrock applications of word processing, spreadsheets, email, Internet browsers and presentation software as well as developing software.
- Flaunt your knowledge of the legal, social and ethical issues related to media technology.
- Produce a digital portfolio consisting of several course projects.
- Have the opportunity to make two presentations, one of which concerns a developing issue in mass media and technology and the other concerning the business of media and technology.
This class fulfills the SMU General Education requirement within the Fundamentals category of Informational Technology. Students should bring their own laptops.
Instructor Biography
Dr. David Sedman has published articles related to new technology in publications including the Journal of Broadcast and Electronic Media, Standards Engineering and the Journal of Media Economics. He has also authored numerous book chapters on topics ranging from video production to telecommunications regulation. Dr. Sedman's teaching areas include new communication technology, digital video editing and electronic media policy. He earned his Ph.D. at Bowling Green State University and in addition to being an associate professor in the Meadows School of the Arts also serves as the school’s Director of Engineering and Technology.
Learning Outcomes and Benefits
The course teaches the contemporary impact of computers and mobile devices on the media industries and introduces cultural and ethical issues, as well as teaching hands-on skills. Further, the course meets the SMU Information Technology general education requirement.